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About me

Seven (7) years of professional experience in Advertising and Graphic Design, Three (3) years of professional experience in 3D Illustration and Animation. Two (2) year of professional experience as a Fashion Designer for a couture label. Holds a post baccalaureate in 3D Animation. Holds a bachelor’s degree in fine arts major in Advertising Arts. Intensive seminars,trainings and workshop in 3D arts,video composting, editing, graphic design, branding, project management, program management and brand management.

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Showing posts with label Promotional Material. Show all posts

WSO: Prime Homes - Hiraya Campaign (2010)

One of the few realty campaigns I pitched in. Around June 2010, we had a pitch for Prime Home's Hiraya. It is a new condominium located near the Capitol Hills area in Quezon City. As we were given in our project brief. Hiraya had this theme, of being close to nature and "dreamy". So here are a few of my concepts in poster form:





WSO: Novuhair (2011)

On April of 2011, we had a campaign pitch for Novuhair. For those who don't know Novuhair, it's actually a hair growth serum. The campaign pitch lasted for two tries. But in the end we weren't able to seal the deal.

So here are some of the ideas I pitched in for the Novuhair Campaign.

Barber's Cape: this was actually one of the first few ideas I had that would click very well especially if we would tie-up with Class B-C barber shops and parlors.



Hair Loss Shirt: To possibly boost the awareness on Novuhair, this was my second idea. A Hair Loss Shirt, that would be worn by "Bald-Head Ushers" giving away information flyers of Novuhair. This would in turn grab lots of attention in public.


and lastly an Interactive Infographic Pop-up, that would be pop-up on search engines such as Google, Yahoo, and even Yehey. 

WSO: BDO Personal Loan (2010)

This were the concepts I provided during the pitch for BDO's Personal loan back in June 2010. I was then under the agency Workshop One when we had this. These were supposed to be poster ads.

concept: Add Yourself

concept: Building Materials

WSO: BDO Buy Now Pay Next Year Campaign (2010)

This was for BDO's Buy Now Pay Next Year campaign last August 2010. Concept was called: "Red Stamp"

Concept: Red Stamp
Client: BDO
Ad Agency: Workshop One
Produced into: Flyers, Posters, Tent Cards and POS materials

WSO: Coca-Cola Bottlers Philippines: CDE Cooler Information and Facts Comic (2010)

Back in 2010, this was a project for our client Coca-Cola Bottlers. It was to serve as an information booklet for retail shop owners who will be owning the Coca-Cola Refrigerator / Cooler. The approach was to make it easier for people to understand and even fun to read than the usual booklet. Thus the reason why it was made in comic form.

Client: Coca-Cola Bottlers Philippines
Ad Agency: Workshop One
Character Concept, Inks and Pagenation by: Anton "Bunny" de la Cruz
Colors by; Juan Carlo Maala

Copy and Proofreading by: Ogy Yap
Project Date: November 2010


more after the break

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